Real Estate Writers’ Blog

Tips, examples, methods & strategies for writing catchy copy

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Selling houses with the help of Maslow

Selling houses with the help of Maslow

Selling houses with the help of Maslow In 1943, psychologist Abraham Maslow presented a theory of human motivation. His model, usually illustrated as a five-level pyramid, represents a set of universal human needs in the order in which those needs are generally...

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How to write commercial property listings

How to write commercial property listings

Tips for Writing Commercial Property Listings - With Examples Would you like to see higher levels of engagement and better enquiries from your commercial property listings? In a competitive market the quality of your copy can be the difference between sealing a deal...

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How to structure a property listing

How to structure a property listing

Whether your real estate ads appear on your own website, a listings website, in a local newspaper or a real estate magazine, there are three core elements included: 1. General information These are the basic facts about a property – the address, number of bedrooms and...

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