Real Estate Writers’ Blog

Free resources, tips, methods & strategies for writing catchy real estate copy

Real Estate Listing Generator – from $7 per month + FREE 30 page ‘Real Estate Words & Phrases’ eBook! (VIEW DEMO)

How to write commercial property listings

How to write commercial property listings

Tips for Writing Commercial Property Listings - With Examples Would you like to see higher levels of engagement and better enquiries from your commercial property listings? In a competitive market the quality of your copy can be the difference between sealing a deal...

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How to structure a property listing (with examples)

How to structure a property listing (with examples)

Whether your real estate ads appear on your own website, a listings website, in a local newspaper or a real estate magazine, there are three core elements included: 1. General information These are the basic facts about a property – the address, number of bedrooms and...

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Marketing listings to renovators

Marketing listings to renovators

Thanks to popular renovation shows and our low interest rate climate, house flipping and renovation investment is on the increase, with buyers careful to choose properties that will offer worthwhile returns for the least amount of effort and cost. So what makes a...

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Real estate listings: what makes a good call to action?

Real estate listings: what makes a good call to action?

CTAs: do your property ads convert? A call to action is defined as 'an instruction aimed to incite an immediate response from your target audience'. It is the last and possibly most important step in your real estate ad copy and can make all the difference in...

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